It was the very first eco-friendly and ethical fashion concept-store to open in Paris, and it launched the trend. You may not know their names, but Article 23, Bilum, Ethletic, Ideo, Les Fées de Bengale, Machja, Monsieur Poulet, Veja and others personify a cheerful and responsible way of clothing oneself. Forget bad cuts and poor fabrics, Alter Mundi Mode only sells the very best, with creative designs and a twist of elegance. Among our favourites, don’t miss Katharine Hamnett T-shirts in organic cotton, proudly stating eco-slogans like “Save the World” or choose the very French Fées de Bengale and their delicate lace. Men can also find organic skin remedies from Zvonko, made from Brittany seaweeds.